Jacquemus: Marseille je t'aime
The first book published by Jacquemus, inspired by Marseille and in collaboration with 14 artists.
"Simon Porte Jacquemus is just 27 years old, but he’s managed to imbue his namesake brand with a clever, historical view of fashion. The trick? The designer draws from his personal life and the rich, winding history of France itself to create clothes sparked with the charm of Provençal life or the buzz of the streets of Paris.
“I fell in love with Marseille when I was a teenager,” says Jacquemus over the phone. “I grew up in the countryside, but I was obsessed with Marseille and the seaside, and I loved coming on the weekend and having a swim. The city here is very special.” His favorite activities in Marseille are quotidian bliss at its best. He describes a perfect day: “Look at the sea. Look at the sea, and then eat some fresh tomatoes. A simple life.”
The ease of that beachfront lifestyle is represented in the new book. Titled Marseille Je T’aime, it sees Jacquemus collaborate with 14 artists on their interpretations of the essence and culture of Marseille, including Pierre-Ange Carlotti, David Luraschi, Agathe Zaerpour, Philippine Chaumont, and Ruth van Beek. “I asked them to do something very special about Marseille that’s true to their own vision. It was such a free project for everyone. There is not a lot of fashion in my book. It’s about an idea of Marseille and making poetry through image,” the designer explains. Among the collaborators Jacquemus enlisted are painters, photographers, and artists of all strokes. “A few of them are my friends who I always collaborate with, but others are people who I was dreaming to work with, painters or contemporary artists whose work I love,” he says."